Clarity comes before clients.
Before you can market your business or attract clients who value your expertise, you need absolute clarity around what you offer and why it matters. This 1 hour 20 minute lesson helps you define your services in a way that aligns with your skills, your income goals, and your North Star Client’s needs.
We’ll start with the big picture — your Full Package Services — and break them down into Specialized Drafting Services that highlight your expertise. You’ll learn how to align every offer with your ideal client’s goals so you’re not just providing tasks, but delivering real outcomes.
Then we’ll unpack my Four Pyramid Concept, showing you how to layer your services strategically to meet clients where they are, create recurring revenue, and build long-term engagement instead of one-off projects.
You’ll use the workbook pieces included to map out your own service structure — one that’s clear, confident, and ready to market.
Clarity comes before clients.
Before you can market your business or attract clients who value your expertise, you need absolute clarity around what you offer and why it matters. This 1 hour 20 minute lesson helps you define your services in a way that aligns with your skills, your income goals, and your North Star Client’s needs.
We’ll start with the big picture — your Full Package Services — and break them down into Specialized Drafting Services that highlight your expertise. You’ll learn how to align every offer with your ideal client’s goals so you’re not just providing tasks, but delivering real outcomes.
Then we’ll unpack my Four Pyramid Concept, showing you how to layer your services strategically to meet clients where they are, create recurring revenue, and build long-term engagement instead of one-off projects.
You’ll use the workbook pieces included to map out your own service structure — one that’s clear, confident, and ready to market.
